
Amazon’s Fulfillment by Amazon (FBA) program handles storage, packing, and shipping for sellers – but these convenient services come with a variety of fees. As an Amazon FBA seller in 2025, it’s crucial to understand all the fees involved. By knowing the fee structure, you can accurately calculate your costs, set profitable prices, and implement strategies to maximize profit. This guide will break down all major FBA fees (fulfillment, storage, etc.) for 2025, explain differences by marketplace and product type, show how to calculate total costs & profits (ROI, margins, breakeven), and offer tips to minimize fees. We’ll also highlight how eFulfillment Service’s FBA Prep service can help you reduce fees and avoid costly surprises.
(Note: All fees are current as of 2025. U.S. fees are in USD; Canadian in CAD; UK in GBP.)
Jump right in: Understanding FBA Fees in 2025
- Overview of FBA Fees in 2025
- FBA Fulfillment Fees (U.S.) – 2025 Rates by Size and Weight
- FBA Storage Fees (Monthly and Long-Term)
- Removal and Disposal Fees
- Returns Processing Fees
- Labeling, Prep, and Unplanned Service Fees
- New and Notable FBA Fees in 2025 (Inbound Placement, Inventory Performance Fees)
- Example: Calculating Total FBA Costs, Profit Margin, ROI, and Breakeven
- Tips to Minimize and Manage FBA Fees
- How eFulfillment Service’s FBA Prep Service Helps Reduce Fees and Ensure Compliance
- Summary
Overview of FBA Fees in 2025
Amazon FBA fees can be grouped into several categories:
- Fulfillment Fees – Charged per unit shipped by Amazon, based on product size, weight, and category (standard-size vs. oversized, apparel, dangerous goods, etc.). This covers picking, packing, shipping, and customer service. (Also includes any peak season surcharges for fulfillment.)
- Storage Fees – Monthly fees for inventory storage in Amazon fulfillment centers, measured per cubic foot (or cubic meter in Canada). Higher rates apply during October–December. Additional Aged Inventory Surcharges apply to items stored for long periods (aging 181 days or more).
- Removal/Disposal Fees – Fees to remove your inventory from FBA (either returned to you or disposed) on a per-unit basis, based on item size/weight.
- Returns Processing Fees – Charged when a customer returns a product in categories where Amazon offers free returns (or for items with unusually high return rates). These fees help cover the cost of processing returns.
- Unplanned Service Fees (Prep and Labeling) – If your inventory arrives at Amazon without proper preparation (e.g. missing barcode labels, required poly-bagging, etc.), Amazon will perform these services and charge you per-unit fees. (There are also optional FBA Prep Service fees if you choose Amazon to prep/label your items proactively.)
- Other New Fees (2024–2025) – Amazon has introduced new fee types to encourage better inventory management. These include the Inventory Storage Utilization Surcharge (for holding far more inventory than you sell), a Low-Inventory Level Fee (if you consistently keep too little stock, under 4 weeks of supply), and an Inbound Inventory Placement Service Fee (if you choose to send all units to one warehouse and let Amazon redistribute, instead of shipping to multiple warehouses). We will cover these in detail later.
Throughout this guide, we’ll explain each fee category, provide 2025 rate breakdowns (with tables for U.S., Canada, UK comparisons), and give examples of how to calculate these costs for your products.
FBA Fulfillment Fees (U.S.) – 2025 Rates by Size and Weight
Fulfillment fees are the charges Amazon collects for handling the picking, packing, and shipping of each unit you sell through FBA. These fees depend on your product’s size tier (envelope, standard, or oversized) and its shipping weight. Amazon did not increase U.S. FBA fulfillment fees in 2025, following some fee reductions in mid-2024.

This means the 2024 fee rates carry into 2025. Below is a detailed breakdown for U.S. marketplace:
Standard-Size Products (Non-Apparel, U.S.):
These are items that weigh under 20 lb and fit within 18″ x 14″ x 8″ dimensions. In 2025, Amazon expanded the standard tiers with more granular weight breaks. For example, a small standard item up to 4 oz costs $2.50 to fulfill, whereas a 15 oz item costs about $3.21. Larger standard items have higher fees: a 1.5 lb product is about $5.13, 2 lb about $5.37, and 3 lb about $6.04. If a standard item is over 3 lb (up to 20 lb max), it incurs an additional $0.32 per pound above 3 lb (approx.). In short, light products have a ~$2.5–$4 fee, whereas heavier standard items (2–3 lb) incur ~$5–$6 in fulfillment fees. Amazon also offers a “Low-Price FBA” discount for very cheap items – products under $10 get about $0.77 off the normal fee in the U.S. (Canada’s threshold is $14 CAD with a $0.80 discount).
Oversize Products (U.S.):
Items exceeding the standard-size dimensions or 20 lb are “oversize” (now further classified as Large Bulky or Extra-Large in Amazon’s terminology). Oversize fulfillment fees are higher since these items cost more to ship. For example, a small oversize item (in the new “Large Bulky” tier) has a base fee around $8.84 plus $0.38 per lb above the first pound. Very large/heavy items (Extra-Large tier) have higher base fees (e.g. ~$25 or more) plus per-pound charges that increase with weight. For instance, a 50 lb extra-large item might incur around $25.56 + $0.38/lb above 1 lb, whereas a 100 lb item would fall in a higher bracket (with a larger base and ~$0.75/lb surcharge beyond certain weight). In practical terms, a 10 lb oversize product might cost roughly $12–$15 to fulfill, while extremely heavy/bulky items can incur dozens or even hundreds of dollars in fulfillment fees each.

Apparel Products (U.S.):
Apparel (clothing) items have slightly higher fulfillment fees than non-apparel of the same size. Amazon charges a premium for apparel handling. For example, a standard-size apparel item might be about $0.40 more per unit than a non-apparel item of identical size/weight. (E.g. a 1 lb apparel item might be ~$5.35 vs $4.95 for non-apparel.) This reflects the extra processing (polybagging, sizing, etc.) often needed for clothing.
Dangerous Goods (Hazmat):
Products classified as dangerous goods (e.g. certain chemicals, batteries) also incur higher fulfillment fees. The increase isn’t huge, but expect to pay a bit more. For instance, a small standard hazmat item (10 oz) costs about $3.43 versus ~$3.31 for a non-hazmat equivalent. These fees help cover the special handling and shipping requirements for hazmat items.
Peak Season Surcharge:
Note that for the U.S., Amazon does not have an FBA fulfillment “peak fee” for regular Amazon orders in 2025 (the base rates remain the same year-round). However, Multi-Channel Fulfillment (MCF) orders had an extra holiday fee in 2024. For your FBA sales on Amazon’s marketplace, you can assume the non-peak rates year-round unless Amazon announces a seasonal surcharge. (Always check Seller Central updates each Q4.)
Comparison Across Marketplaces: Fulfillment fee rates vary by marketplace due to currency and shipping cost differences. The table below compares some representative FBA fulfillment fees in 2025 for the U.S., Canada, and UK:
Example Item (Fulfillment Fee) |
Amazon.com (US) |
Amazon.ca (Canada) |
Amazon.co.uk (UK) |
Standard item, ~0.75 lb (350 g), non-peak |
$4.55 per unit |
CAD $6.73 per unit |
~£2.50 per unit (up to 1 kg) |
Same item, peak season |
$4.84 per unit |
CAD $7.13 per unit |
~£2.50 per unit (UK rates stable; 2% DST may apply) |
Small standard item, ~5 oz (140 g) |
~$2.60 – $3.00 per unit (approx) |
~CAD $3.30 per unit (approx) |
£1.80 per unit (150 g example) |
Oversize item, 10 lb (4.5 kg) |
~$12 – $15 per unit (estimated) |
~CAD $16 – $18 per unit (est.) |
~£10 – £12 per unit (estimated) |
Notes: The above are illustrative comparisons. Canadian fulfillment fees tend to be slightly higher than U.S. after currency conversion (e.g. $4.55 USD vs $6.73 CAD for a 350 g item). The UK has a different tier structure (e.g. flat ~£2.50 up to 1 kg for standard items), which can make fulfillment fees for small items relatively cheaper in the UK. Also, some countries impose a Digital Services Tax on marketplace fees – for example, Canada and EU have ~3% DST that Amazon passes on (UK’s DST is 2%). If you’re a U.S. seller, a 2% DST is added to your FBA fees for UK sales, and 3% for Canada/EU sales. Keep these in mind when comparing profitability across marketplaces.
FBA Storage Fees (Monthly and Long-Term)
When your inventory sits in Amazon’s fulfillment centers, you pay monthly storage fees based on the volume your products occupy. Storage fees vary by product size type, time of year, and region:
Monthly Storage Fees (U.S.):
From January through September (off-peak season), the 2025 storage fee for standard-size products is $0.78 per cubic foot per month. (Amazon slightly reduced this from $0.87 in early 2024 to help offset new fees.) During the Q4 peak months (October – December), the standard-size storage fee jumps to $2.40 per cubic foot per month (roughly 3× higher). Oversize products are charged at a lower rate per cubic foot: about $0.53 off-peak and $1.40 peak (these oversize rates remained unchanged in 2024/2025). The higher Q4 rates reflect increased warehouse demand during the holidays.
Monthly Storage Fees (Canada & UK):
Canada calculates storage in cubic meters (m³) instead of cubic feet. For example, Amazon Canada’s standard-size storage fee is roughly around $30–$34 CAD per m³ off-peak and increases by about $13 CAD per m³ for peak months. This is approximately equivalent to the U.S. rates when converted (a cubic meter ≈ 35.3 cubic feet). The UK’s storage fees in 2025 are about £0.75 per cubic foot off-peak and £2.00–£2.40 per cubic foot during Oct–Dec. In other words, a UK seller pays ~£0.75/ft³ for Jan–Sep and around £2+ for Oct–Dec. Despite currency differences, all marketplaces follow the same pattern: standard-size storage is charged at a moderate rate most of the year and roughly triple during Q4; oversize storage is a bit cheaper per cubic foot.
Aged Inventory Surcharge (Long-Term Storage):
To discourage storing products for too long, Amazon applies aged inventory surcharges on items stored beyond certain timeframes. In 2025, Amazon takes an inventory snapshot on the 15th of each month to calculate this. In the U.S., any units that have been in storage 181 days or longer will incur a surcharge in addition to monthly storage fees. The surcharge grows with the inventory age: for example, items aged 271–300 days incur $3.80 per cubic foot, 331–365 days incur $4.20/ft³, and items over 365 days are charged $6.90 per cubic foot or $0.15 per unit, whichever is greater. (Amazon will charge whichever of those two is higher for 365+ day inventory.) Canada and UK have similar long-term fee policies. In Canada, the aged surcharge kicks in at 271+ days; in the UK/EU, long-term storage fees also apply at 365+ days (with recent changes to also charge older inventory at 271+ days in some cases). Important: These fees can add up quickly. For instance, 366-day old stock occupying 10 ft³ would cost an extra $69 per month in U.S. long-term fees (on top of monthly storage). It’s crucial to avoid letting inventory sit unsold for too long.
Storage Utilization Overage:
Another storage-related fee is the storage utilization surcharge (in the U.S.) for sellers who have a very high stock-to-sales ratio. If your storage utilization ratio exceeds about 26 weeks of cover (meaning you have more than ~6 months of inventory stored relative to your recent sales), Amazon will add a surcharge per cubic foot. Starting April 2024, Amazon made this more granular and now applies to Pro sellers above 22 weeks of stock (excluding inventory less than 30 days old). The surcharge varies, but it can range roughly from ~$0.30 up to $0.94 per cubic foot depending on how extreme your overstocking is. In essence, Amazon is charging you extra if you’re using FBA as a long-term warehouse for inventory that isn’t selling. New FBA sellers and new-to-FBA ASINs get some exemption for a period. Keeping a healthy sell-through rate and removing excess inventory will help you avoid this surcharge.
Pro Tip: To manage storage costs, try to time your shipments so that inventory arrives just in time for demand (especially before Q4, to minimize how much is sitting in October–December). Regularly monitor Amazon’s Inventory Age and Inventory Performance Index (IPI) dashboards – Amazon clearly flags aging inventory and suggests removal for items before long-term fees hit. Sellers can also use programs like FBA Liquidations or automated removal for aging stock instead of paying mounting fees. We’ll cover more fee-minimization strategies later.
Removal and Disposal Fees
If you decide to pull inventory out of Amazon fulfillment centers – either to return it to you or to dispose of it – Amazon charges a per-item fee. In early 2024, Amazon significantly lowered removal and disposal fees in the U.S., making it cheaper to remove slow-moving stock (this was likely to encourage sellers to proactively manage inventory).

The removal fees in 2025 are as follows for the U.S.:
Standard-Size Removal Fees (U.S.):
-
- 0 to 0.5 lb: $0.25 per item
- 0.5+ to 1.0 lb: $0.30 per item
- 1.0+ to 2.0 lb: $0.35 per item
- More than 2 lb: $0.40 per item + $0.20 per additional lb above the first 2 lb.
- 0 to 0.5 lb: $0.25 per item
- Example: Removing 10 units of a 1.5 lb item would cost 10 × $0.35 = $3.50. Removing a 5 lb item would cost $0.40 + (5–2)*$0.20 = $1.00 per unit.
- Oversize Removal Fees (U.S.): Oversize (or “large bulky”) items cost more to remove because of higher shipping/handling. For a large bulky or extra-large item up to 1 lb, the fee is about $3.12 per unit; 1+ to 2 lb is around $4.30; 2+ to 4 lb about $6.36; 4+ to 10 lb about $10.04; and items over 10 lb cost $10.04 + $0.20 per lb above 10 lb. Very large items (over 150 lb) may have special handling fees. In short, expect a few dollars per oversize item for removal – e.g. an 8 lb oversize product would cost roughly $10 to remove.
- Disposal Fees: Disposal fees (having Amazon throw away or recycle the inventory) are identical to removal fees in structure. Whether you have the item returned or disposed, you pay the same rate per unit. (Liquidation, which is selling your inventory to a liquidator via Amazon for a small recovery, has a different fee structure not covered here.)
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Canada and UK Removal Fees: Canada’s removal fees are similar, though in CAD and with slightly different breakpoints. The UK also charges per-unit fees in the same fashion (a few pence for standard items, a few pounds for oversize). Always check your local Seller Central, but the key point is that removal is now very affordable for standard items. For instance, removing a 0.3 kg item in Canada might cost around $0.30–$0.40 CAD, and a 1 kg item maybe ~$0.50 CAD (comparable to US ~$0.35) – small change compared to the storage fees you’d pay if the item sat unsold for months.
When to Remove? Because U.S. removal fees are only a few cents now for most standard products, it can be cost-effective to remove or liquidate inventory before incurring high long-term storage fees. Amazon even waives removal fees for new products under the FBA New Selection program (they’ll remove up to 100 units free if they don’t sell within 180 days). The takeaway: don’t be afraid to create a removal order for stale inventory – it’s cheap, and you can perhaps sell those units through other channels or bundle them later, rather than paying ongoing storage penalties.
Returns Processing Fees
Customer returns are a part of selling, and Amazon’s FBA returns process is generally customer-friendly (often free returns for the buyer). Depending on your product category and return rates, you as the seller may incur a returns processing fee for FBA.

Here’s how it works in 2025:
- Categories with Free Returns (Apparel, Shoes, etc.): Historically, for apparel and footwear, Amazon did not refund the full referral fee to the seller when an item was returned (effectively the seller “ate” the cost of the return shipping). Now, Amazon has an explicit Returns Processing Fee for certain categories. However, apparel and shoes remain exempt from the new returns fee policy. In these categories, you won’t be charged an extra fee per return; instead, Amazon simply doesn’t refund the order’s referral/fulfillment fees on returned items (meaning you’ve effectively paid those fees for a sale that didn’t stick). Sellers should account for a higher return rate as a cost of doing business in apparel.
- High Return Rate Products (All Other Categories): In June 2024, Amazon introduced a returns processing fee for products (except apparel/shoes) that have an above-average return rate. Amazon sets a category-specific return rate threshold (e.g. x% of orders). If an ASIN’s return rate for a month exceeds the category benchmark, Amazon will charge a returns processing fee on the excess returns. The fee is based on the item’s size tier and weight, similar to fulfillment fees. Essentially, Amazon calculates how many returns over the threshold you had and charges a fee for those units. The fee might be roughly equivalent to your fulfillment fee. For example, suppose the category average return rate is 5%, but your product has a 10% return rate in a month with 100 sales (10 returns when only 5 are expected). Amazon might charge you a returns processing fee on those extra 5 returns. If your item is a standard size 1 lb, the fee might be around $3-$4 per excess return. These fees are charged a couple of months after the returns occur (between the 7th and 15th of the third month after).
- Impact and Monitoring: Only products with unusually high return rates will trigger this fee. Low-volume products (fewer than 25 units shipped in a month) are exempt from the fee, and the first 20 returns of new ASINs in the New Selection program are exempt. Amazon has added a Returns Performance dashboard in Seller Central where you can see your return rates vs category benchmarks. To avoid returns fees, focus on product quality, accurate descriptions, and good packaging to minimize returns. Also monitor that dashboard – if an item starts getting a high return rate due to an issue, consider pausing ads or inventory until you address the problem (to avoid piling up returns and fees).
In summary, budget for returns as part of your cost. While not every return incurs a processing fee, you do lose money on any return (the fulfillment fee and maybe referral fee on that sale are not refunded). Now with the returns processing fee rule, extremely high returns can cost extra. Keep your return rates in check to avoid this.
Labeling, Prep, and Unplanned Service Fees
Amazon has strict FBA product preparation requirements. Every unit you send to FBA must have a scannable barcode (FNSKU) label, and certain products must be poly-bagged, bubble-wrapped, or have safety labels (e.g. suffocation warnings).

If you don’t prep your products according to Amazon’s guidelines, Amazon will do it for you – and bill you per unit. These charges fall into two categories: planned Prep Service fees (if you opt in) and unplanned prep fees/penalties (if your shipment fails to meet requirements).
FBA Label Service: Every FBA item needs an Amazon barcode (either the FNSKU or using the manufacturer UPC if you’ve enabled stickerless commingling). If you can’t label units yourself, Amazon offers to label them for a fee. The FBA Label Service fee is $0.55 per unit in the U.S. (and roughly $0.55 CAD in Canada, £0.55 in UK as well). You can opt in to this service when creating shipments. Amazon will then print and apply the FNSKU labels on each item for $0.55 each. Many sellers choose to label products themselves to save this cost (printing your own labels is essentially free aside from paper and time). But for some high-volume sellers, $0.55 may be worth the convenience. Tip: If you do label yourself, ensure the barcode is placed and formatted correctly – an unreadable barcode will result in Amazon re-labeling and charging you anyway.

- FBA Prep Service (Packaging): Amazon can also perform other prep tasks for a fee. For example, poly bagging an item (e.g. a plush toy or textile that needs a clear polybag) costs about $0.70 per unit, and bubble wrapping a fragile item costs about $0.80 per unit, based on Amazon’s prep fee schedule. These fees are in addition to labeling. So if Amazon has to bubble-wrap and label your glass item, the total would be $0.80 + $0.55 = $1.35 per unit. Other prep services include poly-bagging liquids or plush toys ($0.70 each) and even opaque bagging for adult products (~$1.00 each). You can choose to use Amazon’s FBA Prep Service for specific SKUs (fees will be applied upon inbound receiving), or you can prep items yourself/through a third party. If your products consistently require prep (like every unit needs a polybag), it’s often cheaper to do it yourself or via a prep center rather than paying Amazon per unit.
- Unplanned Prep/Non-Compliance Fees: If you ship products to FBA without required prep or labeling and you didn’t opt into the paid Prep service, Amazon will still do the prep and charge you, sometimes at a higher rate (and mark it as an “Unplanned service fee”). For instance, if you send a batch of shampoos without polybags, Amazon will bag them upon arrival and charge you the $0.70 each (same as above) but may also flag your account. Repeated non-compliance can lead to additional charges or denial of inbound shipments. Another example of an unplanned fee is the FBA Manual Processing Fee: if you don’t provide box content information for your shipment (i.e., you neglect to list which SKUs are in which carton), Amazon charges a fee to manually process it – about $0.15 per unit in the U.S. (or $0.11 CAD in Canada). These little fees can add up if you’re not careful with prep and shipment procedures.
Bottom line: To avoid unexpected prep fees, always follow Amazon’s prep requirements for your product category. Label each unit with the FNSKU (or ensure your manufacturer’s barcode is accepted), polybag or bubblewrap items that require it (e.g. textiles, liquids, fragile items), and provide accurate box content information for shipments. Amazon provides detailed guidelines for packaging and labeling – adhering to them keeps your products moving quickly through receiving and **avoids “problem shipments” that incur manual processing fees or delays. If you’d rather not handle prep yourself, you can either use Amazon’s paid Prep services (account for the per-unit fees in your cost) or use a third-party prep service (which we’ll discuss later). Unplanned fees are fully avoidable with good preparation and compliance.
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New and Notable FBA Fees in 2025 (Inbound Placement, Inventory Performance Fees)
Amazon has rolled out a few new fees in 2024 that carry into 2025, aimed at optimizing inventory distribution and availability.

These are worth highlighting separately:
Inbound Placement Service Fee:
Starting in 2024, Amazon began charging a fee to distribute your inbound inventory across multiple fulfillment centers. Previously, by default Amazon might split your shipment to different warehouses (costing you more in shipping), or you could pay for “Inventory Placement Service” to send all units to one center.
Now Amazon gives a clearer choice at shipment creation: “Minimal shipment splits” for a fee vs. distributed shipments for free/reduced fee. If you choose to send all units to one warehouse (or a single region) – making Amazon do the work of forwarding stock internally – you’ll pay an Inbound Placement Service Fee. For standard-size products this averages around $0.27 per unit, and for large bulky (oversize) products about $1.58 per unit, when using the premium placement option. The exact fee depends on item size/weight and how far Amazon has to forward it; Amazon shows a fee estimate during your shipment creation. You can avoid most of this fee by opting to send inventory to multiple fulfillment centers yourself (Amazon’s “distributed placement” option). In fact, if you pack shipments exactly how Amazon wants (e.g., 5 identical cartons per fulfillment center), you can pay no inbound fee.
The takeaway: this fee is optional – it’s a convenience charge. To save money, many sellers choose to distribute inventory to the specific warehouses Amazon designates (though it’s more work on your end). If simplicity is worth it, budget an extra few cents to a dollar per unit for the inbound placement fee. (Note: Using Amazon’s upstream storage service, AWS/AWD, can also bypass this fee, as Amazon handles distribution from those facilities without charging the per-unit fee.)

Low-Inventory Level Fee:
This is a new fee (effective April 2024) that penalizes consistent under-stocking. It sounds counterintuitive – why charge sellers for too little inventory? Amazon’s rationale is that if you constantly run with very low stock, Amazon can’t spread your products around to fulfill Prime orders quickly. So, for standard-size products, if you have both a long-term (90 day) and short-term (30 day) historical days of supply below 28 days, Amazon will charge a small fee on units sold. Essentially, if you barely keep 2-3 weeks of inventory and keep selling out, you’ll pay a fee per unit shipped (added onto the fulfillment fee) as a “low inventory” surcharge. Amazon hasn’t published the exact per-unit rates publicly in our sources, but it’s low relative to other fees. Many new or small sellers won’t encounter this (it mostly affects products that keep selling out due to intentional low stock). The message: Amazon wants sellers to maintain at least 4 weeks of stock for in-demand items. Avoid this fee by keeping healthy stock levels for your best sellers (without falling into overstocking – it’s a balance!).

Peak Season (Holiday) Fee Changes:
We already noted that the U.S. didn’t increase core fulfillment fees for peak season in 2025 (only MCF had a surcharge). Canada and Europe, however, might have slight peak adjustments. For example, Canada’s fulfillment fee discount for low-price items is smaller during peak (CAD $0.55 off vs $0.80 off in off-peak). Always review Amazon’s fee bulletins each year – for 2025, Amazon largely held fees steady to give sellers a break, which is welcome news after significant changes in 2023–2024.
As an FBA seller, the fee landscape can change, so stay informed on the latest announcements. For 2025, the big themes are no general rate hikes in the U.S., but new targeted fees (like those above) that reward efficient inventory management. By understanding these, you can adjust your operations to minimize their impact (for instance, plan your shipments to avoid the inbound fee, and don’t keep 2 weeks of stock if a product could use 6 weeks).
Example: Calculating Total FBA Costs, Profit Margin, ROI, and Breakeven
Let’s put it all together with an example scenario. This will illustrate how to estimate your total FBA costs and determine profit margins and ROI. You can use this as a template for analyzing your own products.

Scenario: You sell a product on Amazon.com for $30.00. It’s a standard-size item (1 lb, fits in a shoebox). Your cost per unit (product + freight to your warehouse) is $10.00. Shipping the unit from your warehouse to Amazon (inbound FBA shipping) costs about $1.00 per unit. You also spend about $3.00 per unit on Amazon PPC advertising. Now, let’s calculate fees and profit:
1. Amazon Referral Fee: For most categories, Amazon takes 15% of the sale price. 15% of $30.00 = $4.50. (If this item were in a different category, referral percent might vary, but 15% is common.) This fee is only charged when the item sells.
2. FBA Fulfillment Fee: At 1 lb standard size, the fulfillment fee is roughly around $5.00 (using the rate card – let’s say $5.13 for a 1-2 lb standard item). We’ll use $5.00 for simplicity.
3. Monthly Storage Fee: Suppose on average your product sits 2 months in FBA before selling. It’s about 1 lb and maybe 0.1 cubic feet in volume. Off-peak storage is $0.78/ft³, so per unit monthly storage is $0.1 cubic ft * $0.78 = $0.08. For 2 months, that’s about $0.16. (Even if it spills into Oct, the cost would be higher for that month, but still only a few cents per unit.) We’ll estimate $0.15 for storage.
4. Inbound Shipping Cost: You calculated this as $1.00 per unit to ship to Amazon. (This is not an Amazon fee, but we include it in the total cost of getting the product to FBA.)
5. Advertising Cost: $3.00 per unit (this could be your average advertising cost of sale – it may vary, but it’s important to include marketing costs in your profitability analysis).
6. Optional/Other: In this case, we’ll assume no returns processing fee (return rate is average) and no prep fees (you labeled/prepped yourself). If there were, we would add those in.
Now sum up all costs per unit:
- Product cost: $10.00
- Inbound shipping: $1.00
- Amazon referral fee: $4.50
- FBA fulfillment fee: $5.00
- Storage fee: $0.15
- Advertising: $3.00
Total cost per unit = $10 + $1 + $4.50 + $5 + $0.15 + $3 = $23.65.
Next, profit per unit = Selling price – total cost = $30.00 – $23.65 = $6.35. This is your net profit before any taxes or other overhead.
From this, we can derive:
- Profit Margin = (Profit / Selling Price) * 100% = $6.35 / $30 * 100% ≈ 21.2%. This is the percentage of the sale price that is profit. A 21% margin is decent – meaning for each dollar of revenue, ~21 cents is profit.
- ROI (Return on Investment) on product cost = (Profit / Cost of goods) * 100% = $6.35 / $10 * 100% = 63.5%. This tells you how much you get back relative to what you spent on the product itself. In this case, a 63% ROI means you make $0.63 profit for every $1.00 spent on product cost. Sellers often aim for ROI above 100% (doubling the money) but depending on volume and category, ~50-100% can be workable.
- Breakeven Price = total cost per unit = $23.65 in this scenario. That means if you price below $23.65, you would start losing money per sale. At $23.65 you’d exactly break even (0 profit). It’s good to calculate this so you know your floor – here, anything above $23.65 is profit, below that is a loss. If, say, market competition pushes the price down to $20, this product would be unprofitable (a ~$3.65 loss per unit at $20).
You can plug in your own numbers similarly. For a quick approximation, Amazon provides a “Fee Preview” report and calculator on Seller Central that shows the referral + fulfillment fees for your item. You then add your own costs (cost of goods, inbound, storage, etc.) to determine profit.
For ROI and margin:
- Margin focuses on profit vs. selling price (useful to see how much of the sale you keep – higher margin is generally better as it indicates pricing power or efficiency).
- ROI focuses on profit vs. cost (useful for comparing different investments – e.g., if one product costs $5 and nets $5 profit, that’s 100% ROI, whereas another costs $20 and nets $8 profit, that’s 40% ROI, even though the $8 profit is higher in absolute terms).

Both are good to calculate. Many Amazon businesses aim for at least ~30% margin and 100%+ ROI, but this varies widely by category and strategy.
Important: Don’t forget to factor in overhead or fixed costs if significant. For example, your Amazon Pro seller subscription ($39.99/month) and any tool subscriptions should eventually be covered by your product profits. You might allocate, say, $0.10 per unit toward overhead if you sell 400 units a month, for instance. This can be included in the cost in a more advanced analysis.
By performing these calculations, you can forecast how changes in fees or pricing will affect your bottom line. For instance, if Amazon raises fulfillment fees by $0.20 next year, our example profit would drop from $6.35 to $6.15, margin from 21.2% to 20.5%. Knowing that, you might plan to cut costs or raise price slightly to compensate. Always keep an eye on upcoming fee announcements and adjust your breakeven calculations accordingly.
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Tips to Minimize and Manage FBA Fees
FBA fees are unavoidable, but smart sellers can optimize their business to reduce unnecessary fees and improve profitability.

Improve Inventory Management:
Striking the right balance with inventory levels will save you on storage fees. Avoid overstocking products that aren’t selling (which leads to higher storage utilization surcharges and long-term fees), but also avoid running too lean on popular products (which could trigger low-inventory fees or lost sales). Use Amazon’s inventory planning tools or a third-party inventory management system to track sell-through rates. For slow-moving items, consider running promotions or lightning deals to increase turnover. If an item isn’t selling, don’t let it sit indefinitely – it may be cheaper to remove or liquidate it after a few months than to pay storage for a year. Also, be mindful of seasonality: if Q4 is the big season for your product, try to sell down excess by year-end to avoid paying peak storage on leftover units.
Take Advantage of FBA Programs and Incentives:
Amazon offers programs like FBA New Selection which provides fee waivers for new-to-FBA ASINs (free storage for a limited time, free removals, etc.). If you’re launching new products, enroll them in New Selection to get, for example, the first 90 days of storage at no charge and free removals for returns. Amazon also periodically runs fee discounts in specific categories (as mentioned, low-price items get a fulfillment fee discount, and in 2024 Amazon introduced fee discounts for certain new products in targeted categories). Keep an eye on Seller Central announcements for promotions like this – utilizing them can reduce your costs.

Optimize Product Size and Packaging:
Since fulfillment fees and storage are heavily driven by size/weight, product design can impact fees. If you can slightly reduce the dimensions or weight of a product, it might fall into a cheaper tier. For example, if your item is just over 1 lb with packaging, see if a more compact packaging could get it under 1 lb to save on the fulfillment fee bracket. Similarly, keeping the product under 18″ length or under certain thickness can avoid bumping into oversize category. Design your packaging to fit into the smallest possible FBA size tier – this can mean substantial savings per unit. Also, use lightweight yet protective packaging to minimize dimensional weight. Be cautious: don’t compromise product integrity or customer experience just to shave off a few cents, but often there’s fat to trim (excess void fill, oversized boxes, etc.). Sellers of private label products often engineer packaging specifically to hit optimal shipping dimensions.
Maintain High Product Quality to Reduce Returns:
As discussed, returns can incur fees and certainly eat into profits. By improving product quality and ensuring your listings set correct expectations, you can lower your return rate. Fewer returns mean you keep the revenue (no reversal of the sale) and avoid any returns processing fees. Solicit customer feedback and reviews; if you see common complaints leading to returns, fix those issues. In some cases, providing better instructions or Q&A on the listing can prevent unnecessary returns (customers sometimes return items thinking they are defective when they just didn’t know how to use them). Low return rates not only avoid fees but can also improve your seller metrics and listing conversions.

Minimize Unplanned Prep Fees:
As covered, make sure your shipments to FBA are 100% compliant. This avoids Amazon performing unplanned prep at a premium fee and prevents delays in receiving your inventory. Double-check that each SKU has the required FNSKU label, is in the right polybag or has the right safety labels, etc., before you ship to Amazon. It can help to use a checklist or even a professional prep service. If you’re ever charged an unexpected prep fee, identify why (Amazon usually notes the reason – e.g. “item required polybag”) and ensure future shipments are corrected.
Utilize Amazon’s Fee Preview and Revenue Tools:
Amazon provides a Fee Preview report that estimates the fulfillment and storage fees for each SKU. Regularly review this – especially if Amazon updates dimensions or weight for your product (sometimes they get re-measured). If you see a product’s dimensions are recorded incorrectly leading to higher fees, raise a case with Seller Support with evidence (e.g. product weight) to get it corrected. Keeping Amazon’s data accurate ensures you’re not overcharged. Additionally, use the FBA calculator or reports to simulate how changes (like a price increase or shifting to a different fulfillment method) would affect your profitability.
Consider Inventory Placement vs. Split Shipments:
If you are a U.S. seller, decide consciously how you handle Amazon’s distribution. If you have low quantities, you might accept the Inbound Placement fee for convenience of sending to one warehouse. But if you ship larger quantities, it may be worth doing Amazon-partitioned shipments to avoid that fee. Some sellers find middle ground by sending inventory to a 3PL warehouse on the West and East coasts, then creating separate shipments from each to cover Amazon’s different fulfillment center assignments (reducing cross-country splits). The goal is to minimize inbound costs while keeping Amazon happy distributing your stock.

Track and Respond to Fee Changes:
Amazon occasionally revises fees (usually annually around January or mid-year). In late 2024 they announced no general increase for 2025, but one never knows if fuel costs or inflation might prompt a surcharge. Always read Amazon’s seller emails and the “News” section. If you see a fee increase coming (e.g. storage or fulfillment going up by 5% next quarter), you may need to raise your prices slightly or find other cost savings to protect your margins. Similarly, if Amazon introduces a new fee, determine how to avoid it (as we did above with new inventory fees). Staying proactive will keep your profits from eroding.
Use a 3PL or Fulfillment Alternative for Slow/Heavy Items:
FBA is fantastic for fast-moving inventory due to Prime exposure, but it can be costly for items that move slowly or are very large. For products with low sales velocity or very large size, consider using a third-party logistics provider (3PL) to fulfill some orders (via Seller-Fulfilled Prime or FBM) or to hold inventory and drip-feed FBA. For example, you might only keep 2 months of supply at FBA and store the rest at a 3PL where storage is cheaper, then replenish FBA as needed. This way you get the FBA benefits without paying long-term storage on a year’s worth of stock. Likewise, some oversized products (like furniture) might be more profitable if fulfilled by merchant (FBM) because FBA oversize fees are so high. Always weigh the fees vs. the sales boost of FBA. Many successful sellers use hybrid fulfillment models to optimize costs.
By implementing these strategies, you can significantly lower the impact of fees on your business. For instance, one case study by an Amazon agency noted that sellers who optimized packaging and removed aging inventory saw their FBA fee percentage drop noticeably, improving their bottom line. Efficiency is key – every dollar saved in fees is a dollar added to profit.
How eFulfillment Service’s FBA Prep Service Helps Reduce Fees and Ensure Compliance
Managing FBA prep and staying compliant can be a job in itself – this is where a specialized FBA Prep service like eFulfillment Service can be extremely valuable.

eFulfillment Service (EFS) is a third-party logistics provider that offers FBA preparation services to sellers, and leveraging their service can help you minimize fees and avoid costly mistakes in several ways:
- Avoiding Unplanned Prep Fees: eFulfillment Service’s team are experts in Amazon’s prep requirements. They will inspect, label, polybag, bubble-wrap, and properly package your products before sending them to Amazon. This means your shipments arrive at FBA fully compliant, and you won’t incur Amazon’s unplanned prep or labeling fees. For example, if you have a toy that needs a suffocation warning polybag and an FNSKU label, EFS will handle that. You save the $0.70 + $0.55 Amazon would charge, often at a lower combined fee through EFS (and with far less headache). By ensuring every box sent to FBA is prepped exactly to Amazon standards, EFS helps sellers avoid “problem shipments” and penalty fees altogether. Your inventory skips the delays at Amazon’s receiving docks because it’s properly prepared.
- Preventing Costly Compliance Errors: Amazon’s rules can change and are detailed – wrong box dimensions, missing labels, mixed SKUs, etc., can result in warnings or fees. eFulfillment Service stays up-to-date on Amazon’s packaging and shipping guidelines. They even track changes like Amazon reducing max carton size or weight limits. For instance, when Amazon changed the maximum carton size from 27″ to 25″, a knowledgeable prep partner would adjust accordingly. EFS ensures your shipments won’t be flagged for non-compliance, so you won’t risk your products being sidelined in Amazon’s “problem solve” area or worse, refused. This protects you from indirect costs like shipment delays (which can lead to stockouts, lost sales) and potential manual handling fees. In short, EFS acts as an extension of your team focused on Amazon compliance.
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- Lower Storage Costs and Flexibility: eFulfillment Service can store your inventory in their own warehouse and send replenishments to FBA as needed. This can dramatically cut down what you pay Amazon for storage. EFS does not charge long-term storage fees like Amazon does, and their monthly storage rates are often lower (especially for bulk storage) since they operate in areas with lower warehousing costs. By using EFS as a staging area, you can keep, say, only 4-6 weeks of stock in FBA (minimizing Amazon storage fees) and let EFS hold the rest until you need it. This strategy prevents both overage surcharges and aged fees on Amazon, while ensuring you have backup stock ready to send. EFS also typically has no strict SKU minimums or maximums – you won’t be penalized for storing slow sellers with them, unlike Amazon which will start charging extra after 6-12 months. The result: overall fulfillment costs go down by not using FBA for long-term storage.

- Saving on Inbound Shipping and Placement: EFS can optimize how your inventory is shipped into Amazon. Since they are a central U.S. location (Michigan), they can often split and send your inventory to multiple Amazon fulfillment centers strategically. This can reduce or eliminate Amazon’s inbound placement fees because shipments are labeled per Amazon’s instructions (multiple FCs) rather than all going to one center. In some cases, EFS may have freight partnerships to lower your inbound shipping cost as well. You send a bulk shipment to EFS (often cheaper to send one big shipment to a 3PL), then EFS breaks it down into Amazon-compliant boxes going where Amazon wants. This “forward staging” can be more cost-effective than shipping many small parcels from your location to various FBA warehouses.
- Focus on Your Business Growth: Lastly, by outsourcing the time-consuming prep and logistics work to eFulfillment Service, you as the seller can focus on higher-value tasks (product development, marketing, customer service). Indirectly, this can lead to better sales and more profit, making all your FBA fees more manageable. EFS provides clear, up-front pricing for their prep services (so you can budget it in). Their pricing is often simpler and more predictable than Amazon’s myriad of fees, which means fewer surprises in your financials. They essentially help “translate” Amazon’s requirements into a smooth operational process for you – ensuring every unit is prep-perfect and every shipment optimized.
Summary:
In summary, eFulfillment Service’s FBA Prep service acts as a safeguard and optimizer for your FBA operations. By using a 3PL like EFS that specializes in Amazon prep, sellers from beginner to expert can save on fees (no surprise prep charges, lower storage costs), avoid compliance mishaps, and maintain high FBA performance without having to become logistics experts themselves. This partnership approach allows you to scale your Amazon business confidently, knowing that fees are under control and your inventory is in good hands from factory to FBA to customer.
Take the Next Step: Stop FBA Fees Hold You Back
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Need help with fulfillment? eFulfillment Service specializes in flexible, multi-channel fulfillment, including Amazon FBA prep services. Contact us today for a free quote and see how we can streamline your operations!
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